Wednesday, June 4, 2014

Online Groups for Change



Online Group Organizer - Why Use One for e-Learning?

Internationally, inconsistencies can be found in terms of educational content, methods of delivery, and quality. Such differences are created by factors such as education policy, geo-location, cultural traditions, and socioeconomic conditions. Over the past decade, governments have realized that in this digital age and competitive global marketplace, one of their greatest natural resources is human intellectual capital. Many top-down education initiatives are being implemented to strengthen this resource, but much of the initiative buy-in and educational evolution will need to occur at the grassroots level. This is where online group organizers come into action. These web-based tools enable local educators, leaders, and self-motivated individuals to create communities of changing that attract education advocates, volunteers, and other like-minded people. Through these systems, participants are typically organized and managed online, but they meet, interact, plan, and facilitate change in-person. Organizing and administering one of these groups and associated events is an excellent way to establish and support efforts that advocate positive change in education.

Online Group Options

There are several players in this field, but I find GroupSpaces, BigTent, and Meetup to be the most appealing. GroupSpaces offers free and paid plans, BigTent is free, and Meetup is paid only.

Groupspaces
Bigtent
Meetup


These providers and others present a range of basic services such as calendars, file sharing, forums, group emails, and public-facing webpages. Other options where many providers start to differ, and that you may want to consider as decision points, would be photo sharing, event specific services, social media links, subgroups, and file storage.

Setting Up Your Group

Even though each service is slightly different, here are some general points to consider in setting up your group:
  1. Select your area of interest and then do your research to find out what type of individuals might be interested in your group and what topics would attract them.
  2. Have a few photos ready, at least one of you and one that represents your group.
  3. Sign up with your service of choice and create a personal profile.
  4. Search around and see what type of activity is already happening within your area of interest. Search for keywords that relate to your field. Don’t let competing groups control your ambitions. Pursue your interests and be good at it.
  5. Consider that keywords or tags that describe what your group is about or hoping to accomplish.
  6. Craft a clear brief description that explains exactly your group’s purpose, giving potential members a clear idea of who should join and what to expect. If done well, the description will enable people to understand what type of community and conversations you hope to develop.
  7. Create the group, providing the location, name, description, etc.
  8. Select the pricing plan (if available).

Grow Membership

To get more members to join, and if you think you’re ready, schedule your first meeting. Don’t immediately host this event, but rather plan for it to occur about a month after you start your group. Contact friends, associates, and organizations that you think might have an interest in the group. Announce it through your social media and networks.

The First Meeting

This means knowing when and where it will be. Usually this is at an open public space such as a coffee shop, park, or other local gathering place. Keep the first event simple, serving mainly for introductions and open conversation. Pay close attention, both analyzing the audience and learning individual interests. Make the members feel as a part of the process.

Meeting Format

The members typically meet, network and talk over drinks and light snacks. In certain locations these can be provided through the group or in others they can be purchased onsite by the individual attendees. Often there is an invited guest speaker or a panel discussion to stimulate interest and attendance.

Meeting Venue

Online Group
The place to meet will depend upon the size of the group. The key is to find someplace free. Most establishments that sell food and beverages will be open to hosting a group of people, but be sure they can provide a dedicated space. Based upon available capacity, set a limit to the number of people who say they will attend and then create a waiting list. In more widespread rural settings, select a place that is most convenient for the group members.

For the Meeting

The day of the meeting, if you are meeting at a business establishment, contact them to confirm that they're prepared. Bring an attendance list, sign-in sheets, blank name tags and markers. Have people put their name, interest, and specialization on the name tags.

Ongoing Social Media Connections

Facebook
In addition to maintaining communication through the online group service, other social media channels can be used to maintain community, networking, and conversations. The choice will depend upon the type of group, whether casual, professional, or somewhere in-between.

Funds

Usually these groups operate very well with no group cost. If there are costs associated with meetings and other operational expenses, these can be paid by the organizer, sponsors, membership dues, or event fees.

Sponsors

Getting sponsors is a way to help fund meetings and to make them more professional at times. Sponsors can come from within the membership, a local industry or a business.



Reflection Point - Individual commitment to a group effort - that is what makes a team work, a company work, a society work, a civilization work. ~ Vince Lombardi